Building a Strong Nation Through Brands: Guangdong Leading the Way
On December 28, 2024, the 17th China Industrial Forum, a prestigious annual event in the industrial field, opened at the National People's Congress Conference Center in Beijing. The ceremony for the ninth batch of Guangdong Famous Brands certification was held, showcasing the outstanding quality, innovative spirit, and strong market influence of Guangdong brands.

The "Guangdong Famous Brand" certification represents the essence of Guangdong’s economy. It is a comprehensive brand evaluation highlighting international leadership, consumer trust, and distinct cultural characteristics. Under the witness of distinguished guests, Guangzhou Yueshen Medical Equipment Co., Ltd., with its brand "YSENMED," was awarded the title of "Guangdong Famous Brand" due to its exceptional brand strength and market performance.

This event actively implemented President Xi Jinping’s strategic directive of the "three transformations," aligning with the national strategy to strengthen the country through branding. The goal is to help Guangdong develop a group of trustworthy, high-potential, and highly capable national brands that can serve as role models and foster more high-quality, culturally distinct, and internationally renowned Chinese brands.

A Leading Enterprise in the Medical Equipment Industry
In recent years, the demand for medical X-ray imaging equipment in China has been on the rise, driven by the aging population, continuous advancements in medical technology, and increased national investment in healthcare.

Founded in 2003, Guangzhou Yueshen Medical Equipment Co., Ltd. started with a three-person team focused on selling medical devices to private hospitals. Over 22 years, it has grown into a Guangdong-based high-tech enterprise specializing in the research, development, production, sales, and service of X-ray imaging equipment. Its product portfolio includes medical X-ray machines, veterinary X-ray machines, manual photography beds, and medical positioning cushions. Yueshen Medical is now recognized as one of China’s top 10 medical device brands, with partners across global markets.

Customer-Centric Approach: Serving Diverse Application Fields
In the medical imaging equipment sector, digital X-ray imaging systems (DR) and computed tomography (CT) dominate the market. DR technology has gradually replaced traditional CR imaging technology, improving image quality and diagnostic efficiency. Similarly, CT technology has advanced with applications like low-dose CT and multi-slice CT, enhancing diagnostic accuracy and safety.

Medical imaging equipment not only aids doctors in precise diagnosis and treatment but also plays a vital role in animal disease diagnosis, contributing to the health of both humans and animals. Yueshen Medical continues to enhance its product and service offerings with a market-oriented, customer-centric approach.

From imitation to surpassing global standards and achieving domestic substitution, Yueshen Medical has consistently adopted and integrated new technologies, materials, and innovations. In 2018, it began producing medical X-ray machines, introduced German technology in 2019 to develop medical positioning cushions, and incorporated Japanese technology in 2020 to create automated solutions for managing incontinence in disabled or paralyzed individuals. These innovations provide more dignified care for patients and simplify caregiving for families.

Veterinary X-ray equipment from Yueshen Medical is widely used in animal hospitals, veterinary colleges, and emergency centers. Modern veterinary X-ray devices feature digital imaging, delivering faster, more convenient imaging processes with higher-quality results. As the first company in South China to produce veterinary X-ray equipment, Yueshen Medical has become a leading player in this field.

Innovative Research Driving Domestic Substitution and Customer Trust
Technological innovation is the backbone of Yueshen Medical’s growth. X-ray imaging technology encompasses multi-layer detection, high-energy imaging, fast imaging, low-dose radiation, and intelligent image processing. Yueshen Medical has established a product R&D center in collaboration with the Biomedical Engineering School of Southern Medical University.

Leveraging China's robust manufacturing and supply chain advantages, Yueshen Medical develops globally accessible, high-quality medical equipment. With over 50 independent intellectual property rights, it has introduced innovations such as the first 4kW portable high-frequency X-ray machine and self-developed rehabilitation positioning cushions. The company has also earned recognition as a national high-tech enterprise, an innovative SME, and a provincial "specialized and innovative" enterprise.

Seizing Global Opportunities: Expanding International Markets
Adapting to changes in the global medical market, Yueshen Medical has become a leading exporter in Guangdong and across China. The company operates a professional international business team with stable channels on platforms like Alibaba, independent websites, and Made-in-China, serving hundreds of thousands of customers worldwide.

In the face of new global competition, Yueshen Medical remains committed to its mission: “Serving healthcare, benefiting human health.” Upholding its vision to be a “home that fulfills dreams, a partner for shared success, and a messenger for humanity’s well-being,” the company continues to improve medical imaging technology, delivering valuable medical equipment to global customers and contributing to a harmonious and prosperous world.